UX Talks

UX Strategies for Startups

A NELAUX presentation for Silicon Beach Fest Pasadena at Idealab deconstructing what UX is, how to apply it and why Startups will benefit from investing in UX strategy. Includes a case study on Dollar Shave Club.

Presented by Jon Fox, Petra Cesario Wennberg, Kristen Ding and Erik Wingren



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